This is a Guest Blog by Zunuca Baruah, Associate Director of Sales at TurboHire. Zunuca has more than 5 years of experience in Sales Development and Business Management.
Most employees working for small businesses have overlapping responsibilities, which means those in charge of onboarding are usually not fully equipped to properly recruit a person into the organization. In this article, Zunuca summarises the need for an effective and collaborative recruiting software for intuitive features, streamlined processes, and a more efficient method of conducting their recruitment processes and tasks.
The number of Small Medium Businesses (SMBs) in India stands at a whopping ~75 Mn, offering a $30 Bn digital opportunity for companies to tap into. Industry body Nasscom said that small and medium businesses (SMBs) in India can contribute 30 percent of the cloud market by 2025. SMBs also form 99.7% of all businesses in the US and contribute significantly to the North American economy and create 60-70% of the jobs in OECD countries.
This only makes it wise for such companies to employ technology to fuel up their recruitment process leading to improved quality of employees and top talents across the globe.
However, hiring the right talent for the right job has always been a big challenge for all Small and Medium Businesses. Some of the biggest hiring challenges impacting them are competing with bigger companies for:
- attracting top talent,
- finding a good/qualified candidate efficiently,
- tailoring a cost-effective hiring process
- inexperience in talent management.
TurboHire believes in “Smarter Hiring Means Better Business”. Our augmented intelligence focuses on 2 core aspects that are key to smart hiring in SMBs:
- Making the right hire
- Doing it really fast and efficiently
What Can TurboHire Profitably Provide SMBs?
- Recruitment Marketing
- Structured Workflows
- Job Recommendation
- Seamless Communication
- Candidate Ranking
- Skillset Detection
- Automated Interviews
- Behavioral Assessments
- Social Profile Mining
- API Solutions
Here are the top 10 reasons why TurboHire is the best choice for SMBs to address the features that make recruitment coherent and consistent.
1. Recruitment Marketing
TurboHire’s integrations with various job boards and social media platforms provide for an easy 1 click job marketing which significantly helps ineffective recruitment. Be it promoting on Naukri.com or on your LinkedIn company page, it will make sure to help you get to the right candidate in the most cost-effective manner.
2. Structured Workflows
Every job depending upon various factors demands different cycles and stages. Using out customizable workflows, companies can now focus on a very process and data-driven hiring, thereby helping them strengthen their recruitment system.
3. Job Recommendation
TurboHire’s Job Recommendation feature saves your time to hire by automatically matching your applicants to the most appropriate jobs using our AI intelligence. Using this feature, recruiters can now spend time communicating with candidates who are most ideal for a particular role.
4. Seamless Communication
TurboHire helps in seamless communication with not only candidates but also internal stakeholders like HR management and hiring managers. TurboHire’s communication workflows have been crafted to provide recruiters an ability to communicate at scale through various channels, like emails, SMSs, and WhatsApp using customizable templates.
Bonus read! 3 Core Modules Of Intelligent Hiring
5. Candidate Ranking
TurboHire’s recommendation engine generates a score for each candidate in seconds which is the quickest way to determine a match This reduces a recruiter’s time in going through hours of screening long paged resumes, unstructured data of applicants, and reaching out to irrelevant candidates.
6. Skillset Detection
TurboHire utilizes the patented machine learning technology to detect the skillsets of applicants during the parsing process – a feature that goes beyond just the content of a resume and pulls out a broader skillset that matches the job requirement. With the ability to create and customize their own skill sets to match, recruiters are now able to assess more effectively.
7. Automated Interviews
One-Way Video Interviews have proven to be the most effective and time-saving way to know a candidate without having to compromise on the quality of assessment. With the ability to configure timed questions for the candidate, this method allows recruiters to evaluate not only technical skills but also softer skills like communication of a candidate.
8. Behavioral Assessments
Soft skills have been an underestimated assessment criteria for most SMBs. However, behavioral assessment is key as it allows us to look at how an individual goes about their work, achieves their objectives, and their overall cultural fit. To encourage deep-diving into behavior patterns along with job roles focussed skill sets, these assessments include a comprehensive test that includes situational or behavioral questions.
9. Social Profile Mining
Social media profiles of candidates (LinkedIn, Facebook, Github, Medium, etc.) are mined by TurboHire on a recruiter trigger to get insights into the social activities of a candidate which is an added way to assess a candidate along with technical skills and soft skills. Social media profiles of candidates also help employers accurately assess if they will be the right fit for the company culture.
10. API Solutions
APIs can help automate many aspects of a recruitment process in any SMB as well as set up effective integrations between existing systems/software. TurboHire’s intelligent and easy-to-adopt APIs can be used for infusing AI into recruitment systems, creating power reports and automated dashboards thus helping companies become more data-driven in hiring.
SMBs are embracing SaaS due to many reasons, foremost of which are cost reduction, flexibility, and scalability. Talent innovations like TurboHire give SMBs the tools not only to save time and money but also to level the playing field with their larger competitors in terms of attracting talent by leveraging technology to automate and optimize activities.
Every small and medium business needs to harness technology for talent acquisition because of what it can give– solid returns and tremendous business value.